I’ll take you from complete WordPress novice to understanding what WordPress can do for your business in one hour.
As I was planning for the two-week WordPress Swimming Lessons workshop I’m teaching in May, I realized that I know a lot of helpful information about WordPress basics.
So I put together a free teleclass to share this info. It’s happening on Monday, April 26, at 10am (Pacific time).
This stuff isn’t “secret” or “insiders only.” It’s basic information that will help you make informed decisions about your website. Some key terms that will help you communicate with the web and tech people in your business life. And reasons why WordPress, which is free software, is powerful and flexible enough to handle your growing business needs.
You’ll learn:
- The difference between WordPress.org and WordPress.com (and which one is highly recommended)
- How you’ll know if you’re ready to move from a free service like Blogger.com to your own WordPress website
- What the heck is hosting? What’s a domain name? Why do I need them?
- The key to WordPress’s flexibility (chances are, anything you want your site to do, WordPress can handle)
- The difference between Posts and Pages, and when to use each
- How WordPress lets you have a “blog,” a “website,” or both…and change your mind at any time
Who is this teleclass for?
Here’s you: About to launch your website (or maybe thinking of putting together a website). You’ve been told by The Experts that you need WordPress. But what does that even mean? You might even have WordPress already installed, but now you don’t have the faintest idea of what to do with it.
You’re out there on the diving board all alone, and even the most encouraging voices are still saying “jump! You’ll be fine!”
Here’s me: I’ve done a ton of WordPress installations and site-building, and I’m here to say you don’t have to jump. You can sit on the edge of the pool for as long as you need, and hang out ankle-deep in the shallow end until you’re ready to go further.
You’re not stupid. Technology can be intimidating!
Do these feelings sound familiar to you?
“I feel like a technological idiot when it comes to this stuff. I’m enjoying the writing and creative part of blogging but the code and plug-ins and stuff just…make me feel stupid.”
Hey, it’s OK — I know that this tech stuff presses our “idiot buttons.” Mine too!
Even though technology struggles are allowed to be hard, that doesn’t make you an idiot, honest. You’re a Regular Person who just doesn’t happen to be a tech expert. And you know what? That’s perfectly fine! The good news is that you don’t have to become some kind of wizard webmaster in order to run a WordPress website.
“I just want to be able to dip in one toe (on the first step of the pool stairs) to test if the tech pool is okay. If it’s reassuring and it feels safe then, I can go down one step and check how that feels. But there’s all this pressure to jump into the deep end, and I’m scared!”
Oh man, nothing makes me madder than this super-urgent pressure to act now, don’t wait, jump in before it’s too late. That kind of sales pitch is a huge turn-off to me. It’s so counterproductive! If you don’t feel safe, you won’t be able to do your best work. And doing your best work, the work that energizes you and brings you joy and satisfaction, is what you want to be spending your time on. Not wrangling with frustrating tech issues. Right?
This is why I’m teaching this WordPress Swimming Lessons teleclass for free: I want to give you a dose of safety and comfort.
You can stay in the shallow end (heck, maybe you need to start in the wading pool, that’s OK too!) as long as you need to. I’ll be right beside you the whole time. You can practice treading water and no one will dunk you, I promise. And when you’re ready to put on your goggles, you can experience the wonder of seeing underwater.
No rushing, no forcing, no question too small or too dumb.
Before swimming lessons = Stuck. Forced to wait for tired, sunburned grown-ups (or, in the web world, surly and expensive web geeks) to help you. Frustrated with your powerlessness over your own website. Feeling helpless and alone.
After swimming lessons = Yay! Play! Warm friendly water (you understand what you want, and what you can get from, your website). And not having to wait for anyone. Look ma, I can swim (and plan my website) all by myself!
Ready to dip your toe in the pool? Sign up for the free teleclass on April 26.
Just fill in this form:
Special thank-you bonus: If you’re considering the WordPress Swimming Lessons webinar, you’ll get a special $20 discount code just for signing up for the free teleclass!
