Teleclass Nuts & Bolts, Part 3: Recordings (and backup recordings!)

Our story so far:

I’ve taught quite a number of teleclasses about various tech topics, but I only realized recently that the setting-up and managing of teleclasses themselves is a tech topic that you might need help with.

I’ll describe the technological steps that I go through each time I set up and run a new class, from beginning to end.

In the previous two installments I talked about conference lines and getting the word out. Today’s topic is recording your teleclass.

Why record in the first place?

If you’re just starting out, you might be a little shy or even squeamish about the idea of recording yourself talking. And I totally get that. I still get a little weirded out by listening to myself on a recording, so I’m right there with you.

But here’s the thing: There’s no downside to recording your class. That becomes pretty clear if you flip the question and ask “Why not?”

  • I might say something stupid or sound dumb. Yep, you might, and no one ever has to hear the recording if you do. It’s yours. You can hide it, archive it, or delete it.
  • No one will ever want to hear/download/buy the recording. Yep, that might be true. But no one will ever be able to make that choice unless you have a recording in the first place.
  • I don’t know how. That’s OK, you can learn! Keep reading for your first steps.

Let’s flip these into reasons to go ahead and record:

  • I might say something brilliant. However unlikely you may think this outcome, it’s at least technically possible, right? And if you do, you’ll have captured it for posterity. Bonus: If someone else says something nice about your class, you’ve captured an instant testimonial!
  • If I ever want to create products to sell, having audio recordings gives me material to work with. You bet. You can even give them away as free bonuses, if you’re not ready to build an info product empire just yet.
  • This is a chance to practice something new. I think it’s a great idea for us solopreneurs to learn how to do most, if not all, the work our businesses require. If there are tasks you hate, sure, you can plan to outsource them at some point, but even if you do have that plan, you’ll want to know enough about what you’re doing to describe your plans to future helpers, right? And if it turns out there are tasks you can do yourself that you don’t mind, you can save yourself some money and feel super-capable at the same time. What’s not to like?

Now that I’ve given this great pep talk, let’s move on to the actual recording how-to.

Use your conference provider’s built-in recording feature

Most of the free conference providers offer free recording of their calls. If your call provider doesn’t offer this service, or charges you for recording, you really ought to switch.

The exact procedure for starting and stopping the recording depends on the conference provider. There should be clear instructions on the provider’s website or in the email you received when you signed up. And the provider’s automated system should walk you through the process as you do it, too.

For example, when I’m hosting a call using FreeConferencePro, I just have to press *9 to tell the service to start recording. I’m prompted to enter a number to identify the call (this is just any number that I make up, and I don’t have to remember it), then the # key, and then I hear “This conference is being recorded.” And when I hang up, the recording stops.

That’s it. As few as four key presses, and I’m recording.

Your conference provider should store your recordings for you, but you should still download a copy of the recording to your own computer as soon as possible after the call (I’ll cover downloading in a future installment of this series).

Always have a backup plan

If you’re going to record the call, I highly recommend creating a backup recording. You can (probably) do it for free, so the same “there’s no downside” argument applies. There is more than one way to handle backup recording, so here are a few ways I’ve done it:

Use a paid service like AudioAcrobat or BYOAudio. Each is $19.95 per month after a 30-day free trial; those are not affiliate links since I’m not a paying subscriber of either service. I have used AudioAcrobat in the past and it does make publishing audio files very easy, but WordPress plugins can do that job just as easily for $0. To record a conference call, you’ll need three-way calling to connect the AudioAcrobat recording service with your conference line.

Use your computer to record directly. This only works if you’re going to use Skype or a similar VoIP service for your call (which in general I don’t recommend due to possible connection and clarity problems), and if you have audio recording software and know how to use it. You’ll also likely end up with a recording that features your voice loud and clear, while any other voices on the call will sound like they’re, well, on a long-distance line. So you’ll want to be a savvy enough audio editor to do tricks like balancing out the volume levels. Not for the faint of heart.

My current favorite backup: TalkShoe.com. It’s a hybrid of an Internet radio network and a conference-call service, allowing both live webcasts and private invitation-only calls. I simply set up a private call, dial in using three-way calling, and have TalkShoe automatically record the entire call. Come to think of it, you could do this three-way-calling backup-recording dance with any other free conference service (or even another FreeConferencePro account).

Got a question about any of these services, or about recording conference calls? Leave me a comment or talk to me during my Open Office Hours!

Upcoming classes: Backups, Upgrades, & Web Colors

A quick roundup of upcoming stuff:

Tomorrow (Thursday, June 10), I’m Cairene MacDonald’s guest for a special Bite the Candy workshop on backups and upgrades. So if you’ve been putting off backing up your hard drive, or upgrading your WordPress plugins, or you want support with other backup-and-upgrade-related issues, join us for a dose of reassurance and some focused work time.

Learn all about Bite the Candy and sign up here.

Next week, on Wednesday, June 16, I’m holding a free Color Clinic teleclass with artist Amy Crook of Not Dead Yet Studios and Antemortem Arts. We’ll talk about the do’s and don’ts of choosing colors for your website (I’ve got lots of stuff to ask Amy, because I’m a builder, not a designer — I deliver function, and the form is pretty much up to you), plus we’ll announce our top secret joint project!

Learn about the Color Clinic and sign up here.

Finally, my Love Your List workshop with Shannon Wilkinson is going really well, and you can still join us! The live workshop runs through June 22, and you’ll have access to all the call recordings so you can catch up and get AWeber all set up to build your business. We will be packaging the recordings and creating a workbook for a home-study version, which will be priced 50% higher. So if you want all the same materials as the home-study version, for a much lower price, you’ll want to sign up now.

Learn about Love Your List and sign up here.

I love doing these live classes, and I’d be thrilled to have you join me for any of them.

Free Teleclass May 18: Love Your List

Love Your List free teleclass on AWeberYep, I’ve got another teleclass coming up, hot on the heels of WordPress Swimming Lessons (the first webinar session was yesterday and it was, as usual, a blast! You can still sign up, get the recording of yesterday’s session, and have plenty of time to practice before Friday’s Q&A session, if you’re so inclined).

For this next one, I’m partnering with my fabulous friend Shannon Wilkinson, who is an expert on helping people get out from underneath piles of should (and she’s a life coach and NLP expert and has helped me shift my perceptions to get past stuff that was blocking me).

We were chatting about how we use email service provider AWeber for our various email lists, and we realized that many of the people we’ve talked to are intimidated by the technological process of setting up an email list and using it — and at the same time they feel kind of icky about doing email marketing at all. It’s no wonder that they get stuck!

So we decided to put our heads together to help our peeps with these problems. By combining my step-by-step tech-teaching style with Shannon’s genius for helping people reframe difficult situations, we believe we can help you overcome both the technological and the emotional barriers to integrating email marketing into your business.

If those feelings of intimidation and ick are familiar to you, then you might dig our free teleclass, Love Your List: Three ways to get more out of your AWeber investment.

Teleclass details

  • Date: Tuesday, May 18
  • Time: 10am Pacific (what’s this in your time zone?)
  • Yes, we will be recording the call and sending the mp3 to everyone who signs up.
  • Cost: Your email address so we can send you the phone number and access code, and the mp3 afterward
  • This call is for you if: You have an AWeber account but don’t know what to do to get started using it, or you’re planning on signing up for a new AWeber account in the near future.

We’ll give you three steps you can take immediately to start using AWeber’s powers (for good, of course!), and we’ll address that “ick — email marketing is yucky” feeling with a dose of Shannon’s perception-shifting mojo.

We’re also planning a four-week workshop in June to delve into these topics more deeply, and we do plan to mention the workshop at the very end of this free call. But our intention with this call is to give you good solid action steps and a perception-shifting exercise that you can use again and again, not spend a lot of time giving you a sales pitch. We figure that if we give you something useful, that’s the best sales pitch of all.

Ready to sign up? Just fill out this cute little AWeber form (if you can’t see it because you’re reading this in a feed reader or in an email message, head on over to the Love Your List page to see the original form) and we’ll send you the dial-in number, plus the call recording afterward.

Free Teleclass April 26: Why WordPress?

I’ll take you from complete WordPress novice to understanding what WordPress can do for your business in one hour.

As I was planning for the two-week WordPress Swimming Lessons workshop I’m teaching in May, I realized that I know a lot of helpful information about WordPress basics.

So I put together a free teleclass to share this info. It’s happening on Monday, April 26, at 10am (Pacific time).

This stuff isn’t “secret” or “insiders only.” It’s basic information that will help you make informed decisions about your website. Some key terms that will help you communicate with the web and tech people in your business life. And reasons why WordPress, which is free software, is powerful and flexible enough to handle your growing business needs.

You’ll learn:

  • The difference between WordPress.org and WordPress.com (and which one is highly recommended)
  • How you’ll know if you’re ready to move from a free service like Blogger.com to your own WordPress website
  • What the heck is hosting? What’s a domain name? Why do I need them?
  • The key to WordPress’s flexibility (chances are, anything you want your site to do, WordPress can handle)
  • The difference between Posts and Pages, and when to use each
  • How WordPress lets you have a “blog,” a “website,” or both…and change your mind at any time

Who is this teleclass for?

Here’s you: About to launch your website (or maybe thinking of putting together a website). You’ve been told by The Experts that you need WordPress. But what does that even mean? You might even have WordPress already installed, but now you don’t have the faintest idea of what to do with it.

You’re out there on the diving board all alone, and even the most encouraging voices are still saying “jump! You’ll be fine!”

Here’s me: I’ve done a ton of WordPress installations and site-building, and I’m here to say you don’t have to jump. You can sit on the edge of the pool for as long as you need, and hang out ankle-deep in the shallow end until you’re ready to go further.

You’re not stupid. Technology can be intimidating!

Do these feelings sound familiar to you?

“I feel like a technological idiot when it comes to this stuff. I’m enjoying the writing and creative part of blogging but the code and plug-ins and stuff just…make me feel stupid.”

Hey, it’s OK — I know that this tech stuff presses our “idiot buttons.” Mine too!

Even though technology struggles are allowed to be hard, that doesn’t make you an idiot, honest. You’re a Regular Person who just doesn’t happen to be a tech expert. And you know what? That’s perfectly fine! The good news is that you don’t have to become some kind of wizard webmaster in order to run a WordPress website.

“I just want to be able to dip in one toe (on the first step of the pool stairs) to test if the tech pool is okay. If it’s reassuring and it feels safe then, I can go down one step and check how that feels. But there’s all this pressure to jump into the deep end, and I’m scared!”

Oh man, nothing makes me madder than this super-urgent pressure to act now, don’t wait, jump in before it’s too late. That kind of sales pitch is a huge turn-off to me. It’s so counterproductive! If you don’t feel safe, you won’t be able to do your best work. And doing your best work, the work that energizes you and brings you joy and satisfaction, is what you want to be spending your time on. Not wrangling with frustrating tech issues. Right?

This is why I’m teaching this WordPress Swimming Lessons teleclass for free: I want to give you a dose of safety and comfort.

You can stay in the shallow end (heck, maybe you need to start in the wading pool, that’s OK too!) as long as you need to. I’ll be right beside you the whole time. You can practice treading water and no one will dunk you, I promise. And when you’re ready to put on your goggles, you can experience the wonder of seeing underwater.

No rushing, no forcing, no question too small or too dumb.

Before swimming lessons = Stuck. Forced to wait for tired, sunburned grown-ups (or, in the web world, surly and expensive web geeks) to help you. Frustrated with your powerlessness over your own website. Feeling helpless and alone.
After swimming lessons = Yay! Play! Warm friendly water (you understand what you want, and what you can get from, your website). And not having to wait for anyone. Look ma, I can swim (and plan my website) all by myself!

Ready to dip your toe in the pool? Sign up for the free teleclass on April 26.

Just fill in this form (and if you can’t see the form because you’re reading this in your email or a feed reader, just swing by the original blog post):

Special thank-you bonus: If you’re considering the WordPress Swimming Lessons webinar, you’ll get a special $20 discount code just for signing up for the free teleclass!