Webinar starts tomorrow!

This is a quickie blog post to remind you that tomorrow the price of my Great Groundhog Day Integration Extravaganza webinar will go up from $69 to $99, so if you were thinking of buying (even just for the recordings), now’s the time.

What will I be integrating? And what’s a “webinar,” anyway?

Well, a webinar is a teleclass, but you can also watch me demonstrating stuff live on your computer screen. You don’t need to download anything or have special fancy software installed — just go to the webinar link (which you’ll get as soon as you sign up) and you’ll be able to watch my screen (as webinar host, I also get the option of turning on my webcam and showing you my actual face, which I probably won’t because, honestly, it’s highly likely that I’ll be wearing pajamas. But you can always hope, right?).

And the “integration” part refers to getting several important parts of your online business to work smoothly together. In this case, I’m talking specifically about AWeber (for emails to your customers/visitors), E-Junkie (the shopping cart that handles sales and affiliate commissions) and PayPal (the actual payment processor). And, of course, the WordPress site that brings them all together. Your WordPress site, that is.

I’ll be giving live demonstrations of several common “I need these things to play nice with each other” scenarios, and answering your questions. The class will include two one-hour live sessions (both recorded and sent to participants) and a followup guidebook (showing you step-by-step screenshots that you can follow along with while listening to the audio recordings).

If you’re not ready for the whole webinar experience yet, that’s perfectly OK. You can hang out here on the blog, where I’ll be posting some followups to this post about adding audio clips to your website this week. Or you can call me up during my Open Office Hour on Thursday, or leave a comment here with your question.

It’s all good.

Sunday Dinner

This one is just for fun. Delicious, legume-y fun.

I saw a tweet from @amysnotdeadyet, asking for recipes for lentil stew that did not include tomatoes. I emailed her the following two recipes, and a couple of hours later, she tweeted “I have spent the past 3 hours cooking, and now my house is warm & smells awesome. Plus, food for the week!”

Warms my heart, that does. Plus she told me she “made a bastardized version of your dal recipe (I didn’t have all the spices, so I went w/ curry mostly) & it’s delicious.”

So, first things first. The dal recipe in question comes not from me, but through me, from Crescent Dragonwagon, who is also on Twitter as @cdragonwagon. I own and adore her cookbook The Passionate Vegetarian — damn right that book cover is an affiliate link — even though I eat meat). She is so much more than a cookbook writer. Go and subscribe to her blog immediately.

Crescent Dragonwagon’s dal recipe

Serves 4-6 people as an entree, with cooked rice

5 to 6 cups water
2 cups lentils, rinsed
1 bay leaf
3 tablespoons butter
1 onion, chopped (you can substitute 3-4 cloves of garlic or go half-and-half onions & garlic if you prefer)
1 tablespoon minced fresh ginger
1 tablespoon cumin seeds
1 tablespoon black mustard seeds (not yellow)
1.5 teaspoons ground coriander
1.5 teaspoons ground turmeric
tiny pinch of ground cloves
cayenne pepper to taste

  1. Bring the water, lentils & bay leaf to a boil, then reduce to a simmer and cook (covered) for about an hour, until the lentils are soft.
  2. Near the end of the hour, melt the butter in a skillet over medium heat. Add the onion and saute until softened, about 3 minutes. Add the ginger, garlic if using, and all of the spices. Lower the heat to low and cook, stirring constantly, for 2-3 minutes. (If you’re subbing garlic for the onion, just add everything at once to the butter and cook on low for 2-3 minutes.)
  3. Scrape the spice mixture into the lentil pot, and cook until the lentils are very soft and melty. Season with salt and pepper to taste.

Serve hot over cooked rice. This is even better reheated the next day.

Wendy’s lentil stew directions

And here’s how I’d make a tomato-less lentil stew with chicken or beef broth (depending on the heartiness level you want), not strictly based on a recipe, just on things I’ve cooked before, hence the less-than-precise measurings:

  1. Cook lentils in water, chicken broth or beef broth (1 cup lentils to 4 cups liquid) for about 20 minutes. While you’re doing that:
  2. Saute equal parts onion, celery, and carrot in a large saucepan in butter/olive oil for about 5 minutes.
  3. Optional: You can totally add other veggies to this saute. I like mushrooms, zucchini, red peppers, even potatoes. Just depends on what you like.
  4. Add generous sprinklings of herbs (my favorites are thyme, sage, oregano, basil) and a couple of cloves of minced garlic to the onion/celery/carrot pan, stir and cook for about 1 minute.
  5. Pour the lentils and liquid into the vegetable pan. Stir well. Add additional broth if it’s too thick, plus an optional 1/2 cup of red wine for a flavor boost.
  6. Optional: If you want super-hearty, you can add pieces of cooked chicken, the drippings from a roasted chicken, or even gravy — this is a great soup to make with Thanksgiving-type leftovers!!
  7. Simmer for about 10 minutes. Test the lentils to make sure they’re not hard in the middle. Season with salt and pepper to taste.

Serve piping hot, as-is or with cooked rice (wild rice makes it gour-may) or some kind of hearty crusty bread to sop up the last few drops in your bowl.

Further notes on tomato-less foods: Crescent Dragonwagon also has a recipe for “macro-red” pasta sauce, which has beets & butternut squash but no tomatoes. Macrobiotic cookbooks also have lots of recipes that avoid tomatoes (and peppers and eggplants and potatoes, all members of the same botanical family of nightshades). So if you too have a tomato allergy, there’s hope.

Happy lentil-ing!

How to add an audio clip to your WordPress site

Here’s a timely question from the mailbag:

“How do I put an audio clip on my website?”

It’s timely because I just held a teleclass yesterday, and I wanted to post a quick clip on the blog today, now that I’ve sent the complete call recording out to people who signed up (and yes, you can still sign up and get the recording here).

Let’s assume that you’re not using a paid audio-hosting service (like AudioAcrobat), and would like to upload an audio file directly to your WordPress website so people can listen and download. Here’s an example:

(This is a 6-minute clip of me talking about three clues that might mean your website is ready for a shopping cart — and reassuring you that you might not need one, after all.)

To play this clip in your web browser, simply click the button. A new tab will open and begin playing the clip.

To download this clip to your computer, CTRL-click (Mac users) or right-click (PC users) the button and select “Save Link As” from the menu that pops up. Then give the file a name and location, and it will be downloaded to your hard drive.

Check it out: This is going to be so meta. I’m going to take screen shots of myself adding a clip to this very post. Whoa!

Step 1:Upload the audio file to WordPress

Figure 1: Uploading media from within the "Edit Post" screen

In the “Edit Post” screen, there’s a handy toolbar for adding pictures, videos, music, and other files (like, say, PDFs or PowerPoint files). Just click the button that looks like a musical note (if you hover over it, a tooltip saying “Add Audio” will pop up as shown in Figure 1). That triggers the popup window shown in Figure 2.

Figure 2: The "Select Files" popup window

There are three tabs at the top of this window:

  • From Computer is what we’re doing today: Uploading a file you have on your hard drive.
  • From URL is when you want to link to a file that’s already online somewhere else (like your Flickr stream, or your BlogTalkRadio account).
  • Media Library is a list of the files you’ve already uploaded to your WordPress site.

Clicking the “From Computer” tab and then the Select Files button lets you browse your hard drive and select files to upload, as shown in Figure 3.

Figure 3: Selecting an audio clip to upload from your hard drive

Important note: WordPress comes with a default size limit on uploads. So this easy-upload process only works for files that are smaller than 7Mb. Most images and PDFs easily fall under this limit, as will short mp3 audio clips (usually less than about 15 minutes — though this is highly variable depending on the recording and encoding settings).

If you want to upload a larger file, like a one-hour teleclass, the easiest way to do this is to use FTP to manually upload it. And that’s a whole nother post.

Step 2: Insert the file into your post

Figure 4: Inserting a file into a post

Once the file is uploaded (you’ll see a progress bar for a moment or two), you’ll see some information about the file, and at the bottom of the window, a button labeled “Insert into Post,” as shown in Figure 4.

Before you click that button, you probably want to edit the “Title” field in this window, because that text is going to show up as a clickable link in your published post. So instead of having a link to a possibly-cryptic file name, you might want to change that text to something relevant, like this:

Three clues that you’re ready for a shopping cart (6 minutes long, 2.9Mb)

Now you’re ready to click the Insert button to automagically insert a link to your audio file into your post. And if you clicked too soon or want to change the link text, you can still do that right in the editing window.

Or you can insert a button or graphic, as shown at the beginning of this post, and link it up to your audio clip so there’s a nice obvious place for your visitors to click.

Step 3: Test the link

OK, you got the link inserted, and it says what you want. You’re basically done.

But you should take the time to test the link anyway. You can do it by previewing your post, or you can do it after you publish the post. Just click the link and make sure that it works. Seriously, one click. Is that too much effort for a little peace of mind?

Inserting an audio player

OK. That method works. But what if you want your visitors to be able to play the file without leaving your post or opening a new window or tab?

That’s a whole nother post, involving plugins and possibly podcasting. If you want to do a lot of work with audio files, the method I’ve described here will get clunky pretty fast, but if you’re at the hey-I-want-to-try-this-out stage, it will work fine for your first few clips. I’ll post again soon about audio player plugins. In the meantime, you can leave a comment if you have questions.

How to get your shopping cart and mailing list to play nicely together

Let’s say you’re off to a good start with WordPress. Maybe you’ve got some good blog posts, or you’ve come up with a few good ideas for products, and you want to spread the word.

Now you’re thinking you need an email list. And you’re wondering if you need a shopping cart. And you’re starting to freak out a little bit because suddenly your online empire has (or is about to get) a bunch of new moving parts, and you’re the one who has to juggle them and make sure they all work.

You’re not alone!

This is not easy stuff. And you probably don’t have an IT staff that can just take care of it for you. Right?

So what’s a solo entrepreneur to do?

Personally, I use AWeber for my email list and newsletter. I use E-Junkie to manage my shopping cart and affiliate program — both of which are hooked up with PayPal (Yep, those are totally affiliate links). I know lots of tricks to get these three buddies to play nice together.

And I’m here to help. I’m holding a free call about how to get these three services (or any two of them) to get along in the little online playgroup that is your business.

It’s going to be on Tuesday, January 19, at 11am (Pacific timezone). I’ll be recording it and sending the link to everyone who signs up, so if you can’t make it, you’re still covered.

Plus, everyone who signs up for the free call will get a $20 discount on the followup two-week workshop (regular price will be $69), to be held January 26 and February 2 in the same timeslot. The workshop will include a webinar, so you’ll have a visual demonstration of the tech tweaks I’ll talk about. Plus you’ll get a PDF workbook with screenshots and audio recordings. And if you wait and buy the recordings later, it will cost $99. There, you’ve been warned.

The free call will be info-packed and useful, even though I will mention the paid workshop. I’ll take questions, too. So this is a great chance to get free mini-consulting from me (normally limited to my Open Office Hour on Thursdays).

Just fill out this form to get the phone number and access code for the free teleclass. (If you can’t see the form, maybe because you’re reading this in your RSS reader, swing by my website sign-up page to fill it out.)

It’s going to be awesome!